Norcal Remodeling Group is now True North Kitchen & Bath
At True North Kitchen & Bath, we don’t just remodel homes—we create experiences. Our mission is simple: to remodel homes with unparalleled care and a seamless process from start to finish.
NorCal Remodeling Group is now True North. We’re always evolving as a company, and to reflect our recent expansion to Southern California and beyond, we’ve decided to do what we do best: give ourselves a renovation.
The name “True North” encapsulates our steadfast devotion to our guiding values and principles–starting with the fact that customers like you are our number one priority.
While we may have a new name and look, you can trust that one thing will always remain the same: our dedication to excellent craftsmanship, service, and care for homeowners. That’s the True North promise.
Family & Veteran-Owned, Top-Rated Remodeling Company in California
True North Kitchen & Bath began as a friendship between Jonathan Moore and Steven Molof. After years as roommates and coworkers, we pursued independent ventures, but we always held true to our shared values of authenticity and integrity. In 2018, we reunited to form True North Kitchen & Bath (formerly NorCal Remodeling Group) with the goal of elevating home remodeling in California while treating customers like family.
What began as a specialized bathroom remodeling company in Northern California has now grown to include kitchen remodeling across the state–a natural evolution driven by our dedication to transforming average, outdated rooms into extraordinary, custom-designed spaces.
At True North Kitchen & Bath, we don’t just remodel homes–we create experiences. Our mission is simple: to remodel homes with unparalleled care and a seamless process from start to finish.
As we grow and expand, our new name–True North–acts as both a beacon for greatness and a constant reminder of what got us here. It’s a reminder to stay true to the core values and purpose that have enabled our growth, our success, and our culture founded on respect and humanity. We’re driven by great people, for great people.
Above all, our name reminds us that you, the customer, are our True North. And we hope we can be yours.
Our goal is to do more than just remodel homes. At True North, we’re improving lives by creating unique spaces designed for your lifestyle–and you’re at the forefront of our minds, every step of the way.
We strive to complete each project with integrity, expertise, and above all, care and consideration for you and your family. We know that trusting someone with your home is a paramount decision, and we take that responsibility seriously.
When you choose True North, you choose peace of mind in knowing that we’ll make the journey to your dream kitchen and bathroom as smooth as possible. Your home and your family will be in great hands as we navigate every step of the renovation process with expertise and care–even if we encounter occasional bumps in the road.
We founded True North with the simple goal of improving lives by improving homes. There are a lot of contractors to choose from–and many of them won’t offer you great quality or care. That’s why we aim to stand out from the crowd with our people-first values.
Above all, we understand that each project is a personal reflection of our clients’ lives and stories. That’s why we measure our success not in numbers but in the satisfaction and happiness of our clients. After all, we’re only as great as our last customer feels.
We've always been dedicated to creating beautiful spaces and treating every customer like family. Explore the key moments that have shaped True North Kitchen and Bath into the company it is today.
Jonathan Moore and Steven Molof met in San Francisco. Jonathan was working in the service industry, while Steven worked for a market research firm. Sharing a tight-knit group of friends from the University of San Francisco, they quickly bonded and became roommates before their paths took them in different directions.
After years of pursuing individual ventures, Jonathan and Steven reunited to form NorCal Remodeling Group. Built on shared values of trust, quality, and treating clients like family, they dedicated themselves to transforming bathrooms with unparalleled craftsmanship and care.
To reflect our expanded services and territories, NorCal Remodeling Group rebranded as True North Kitchen & Bath. The name honors our dedication to honesty, integrity, and authenticity.
Our commitment to our customers goes beyond just words. As your exclusive Bath Planet Flagship for Northern California and a trusted partner with Home Depot in 33 stores, we stand by our promise to deliver top-tier craftsmanship and unparalleled service. We’re a team of positive thinkers and passionate workers, always striving to exceed expectations and bring our clients’ visions to life.
Join us on this journey of transformation, where your dreams become reality, and your home becomes a place of lasting memories.
We’re a group of real people that believe in honesty, communication, and quality work–not just a quick fix for profit. Our team is made up of designers, consultants, and remodelers who are all here to provide a remodeling experience that exceeds the industry standard, and most importantly, your greatest expectations.
The True North team is constantly growing. Contact us to explore all current job openings.
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We’re not just on a mission to remodel homes; we’re also on a mission to give back and make a positive impact within our community, because we believe our hearts are just as powerful as our hands. Over the years, True North has partnered and helped raise funds for several charities and organizations in the Northern California community.
We believe every family deserves access to hot meals, which is why we’re a proud supporter of Open Heart Kitchen. And you can be a part of that: When you choose True North for your remodel, we donate 50 meals on your behalf.
As we strive towards a healthier future, we proudly support cancer research and patient care through the Dana Farber Cancer Institute.
